Friday, 21 November 2014

Just Giving's Donate Box lets charities embed giving form on their website

 has today launched a plugin that lets any charity embed a giving form on their website. DonateBox is a small square content section which can be placed anywhere on a web page, enabling visitors to the charity’s site to give through  and then share their donation via social media.
The box can be placed on a charity’s website simply by cutting and pasting some code provided by JustGiving.
It can be placed on one web page, some, or all of them.
JustGiving Donate Box
A sample Donate Box

Donate Box
 has been optimised for smartphones and tablets, and offers JustGiving’s one touch donation process. JustGiving reports that around 60% of traffic to its platform comes from  devices. In addition, using the one touch functionality increases conversion to giving on mobiles to 90%.
Donate Box is a play on words, combining the traditional charity ‘collecting box’ and the content box on a web page.
JustGiving Donate Box
Donate Box adds a JustGiving donation form to a web page.

JustGiving Donate Box
After giving via Donate Box, donors can then share their donation via Facebook or Twitter.
 Giving Tuesday
The tool has been launched two weeks before the UK’s first #GivingTuesday day of promoting fundraising and volunteering. The company says that, with the tool, it “aims to make sure charities of all sizes have a donation tool that makes giving social”.
Sally Falvey, Head of Charity Marketing, commented:
“Donate Box allows charities to instantly add JustGiving to their website. Not only that, but it allows donors to give on any device and share their giving, without leaving a charity’s website – helping charities to reach more people, inspire more giving and ultimately raise more money for their cause.”
 (Source:  UK Fundraising)

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